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Behavioral Finance

Status Quo Bias

Also called: inertia, default bias

Status quo bias is preferring things to stay as they are, so defaults become decisions. It's why auto-enrolment transformed pension participation, why people leave money in a 0.1% savings account for years, and why an unrebalanced portfolio drifts into a risk profile nobody chose. Its practical exploitation — setting good defaults — is the most effective intervention in personal finance.

Where this is taught

Definitions are the trailer. These free levels turn Status Quo Bias into something you play — one bite-size lesson, with worked examples, a quiz and XP.

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